On December 28, 2020 China National Brand Influence Seminar was held in Beijing. This seminar invites relevant departments, experts and authoritative scholars to attend the seminar. With the theme of "Perseverance, Symbiosis, and Looking Up", the seminar will discuss how to accelerate the construction of a new development pattern with domestic and international cycles as the main body and mutual promotion of domestic and international cycles. Good national brand story, realize better and faster sustainable development of national brand.
Ms. Yan Huiqi, CEO of Uno, as a representative of Chinese national brands, was invited to attend this seminar and deliver a speech. Yan Huiqi pointed out in his speech that the epidemic is hitting all walks of life, and the accompanying external environment such as sluggish growth and de-globalization continues to increase uncertainty in the fashion industry, but the vitality of national brands is constantly being demonstrated. You Nuo has always been committed to doing a good job of Chinese national brands, and strive to make Chinese national brands show the exquisiteness, elegance of oriental women, and a deeper oriental philosophy on the world stage.
According to Yan Huiqi, You Nuo has gone through 29 years from the first generation of founders to today. This is the 29 years of persistence and the 29 years of symbiosis and hope.
There are two major brands under Yono. One is Kolliano KOREANO. Its positioning is to be independent of others, not to set limits on oneself, and to achieve a wonderful life. KOREANO always emphasizes the status of "on the road", and every piece of clothing is The expression of attitude conveys women’s authenticity and self-confidence, so that women say goodbye to impulsiveness and anxiety, and move towards an open-minded state; another brand is KLOVA, which is positioned to continue to think about tradition and the future, from Chinese culture and the world. Drawing inspiration, advocating throwing away distracting thoughts, returning to the truth, and accumulating the true happiness and satisfaction of the heart, will you gradually appreciate the true meaning of life. From material to spiritual, every dimension of life can be simplified, simplified into fun.
On the same day, the two major brands released their 2021 spring and summer fashion simultaneously. As the dark horse of the fashion track among Chinese national brands, the fashion releases of the two major brands perfectly integrate tradition and fashion. They are inspired by Zhengyangmen and Beijing Swift on Zhengyangmen, and empower the Chinese nation with traditional cultural elements. The brand interprets the fashion picture of Chinese national brands.
It is reported that Uno will continue to expand online digital consumption channels and explore new paths for sustainable fashion.
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