Youngor men's brand trying to explore their own design style, with reference to many countries design, the final conclusion: Chinese men's display may have similarities with the United States, because both have a diverse and open culture, since Youngor's Display design finally return to self. The reorientation of Dongdan's flagship store behind the gorgeous transformation means Youngor's determination to further strengthen the main business of apparel. As the largest garment company in China, Younger has been in business for more than 32 years since its founding in 1979. For many years, Younger's clothing sales and profits are ranked in the top 100 garment industry, but compared to the entire enterprise sales of more than 40 billion size, Youngor clothing sales of only about yuan. In order to maintain its leading position in the fierce competition in the market, Youngor will further develop and manage the terminal design and sales of apparel products. Before and after the National Day, many large flagship stores like Dongdan flagship store area of ​​more than 1,000 square meters, opened in the Bund in Shanghai, Yan'an Road in Hangzhou and Xi'an, Harbin and other cities. In the 1980s and the 1990s, most Chinese garment enterprises were mainly manufacturing industries. With the gradual loss of labor cost advantage, the double expenses of various transportation expenses and the appreciation of Renminbi, the Chinese garment industry generally faced the pressure of transformation. Youngor, a company with 50,000 employees, started its transition in 2008 with the slogan "Transforming from Largest Clothing Manufacturing Enterprise to Apparel Brand Enterprise" from Scale to Value Transformation. Dongdan flagship store reinstalling is a landmark manifestation of this strategic transformation. The story behind the three reinstall The reinstall is the third decoration Dongdan flagship store, with the previous two French and Italian designers featuring the design difference is that this style is designed by Younger own designers to complete. In 2002, the first decoration of the flagship store in Dongdan was done by the French. Looking back, Youngor believes that the Frenchman brought a lot of fashion elements to the flagship store. The newly renovated Dongdan shop caused a sensation in the capital clothing industry because of its strong fashion sense. However, due to the differences in national conditions and brand positioning, sales and service did not bring about the expected results. The second decoration in the second half of 2007, Youngor hired an Italian designer. Italians brought their unique design culture, tall Roman columns, ethereal domes, all reflect the feeling of a noble. In many years of practice, Younger people have more and more insights on their own brand positioning, brand style, service targets and service connotation. So Youngor determined to determine their own design style. To re-invest heavily renovated Dongdan flagship store, both in the spatial layout of both ethereal and functional yet maintainable, in the use of color and lighting choices both steady and stylish. Into the shop, elegant and decorating style and an array of fashion clothes, people really feel Younger in the clothing industry stride.
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