Gloria strives to create an international women's brand

In recent years, in the face of a large number of foreign brands entering the mainland market, numerous domestic brands have each attempted to give consumers the impression of internationalization. In most brands, all of them express their international tastes with European and American styles. However, from the perspective of the store, the products and even the dissemination, Gloria has been able to express the softness of the Japanese women.
In recent years, in the face of large-scale entry of foreign brands into the mainland market, numerous local domestic brands have each attempted to give consumers the impression of internationalization. In most brands, all of them express their international tastes with European and American styles. However, from the perspective of the store, the products and even the dissemination, Gloria has been able to express the softness of the Japanese women. After an in-depth understanding, it was discovered that Goliad is not only an outward-looking internationalist company, but the internal world-class concept and operation is the motive force that has always promoted the brand's rise. In the fall and winter of last year, many shopping malls were admired.

Gloria's international perspective

Girlea takes global discovery as the core of the brand and is the first to go abroad to integrate the world trend with the cultures of various regions to create a women's fashion brand with both stylish and stylish fashion. The 10-year global tour has covered more than 20 countries and has been discovered. The spirit continues to explore and pick, and the forward-looking vision continuously discovers the beauty of the world and the beauty of the shared worldview for Chinese female consumers; while Gelia has not only brought together global fashion, it has also transformed from a fashion brand to an independent one. With personality, colorful extensions of fashion symbols.

Gloria's international team

Whether it is an elegant store, soft clothing or intimate service, it is inseparable from the seamless cooperation of the top elite team. It turned out that Gloria insisted on working with international teams. From the planning, product design, image and advocacy teams, Gloria is composed of professional elites from France, Japan, Hong Kong and Taiwan. Gloria selects theme cities according to trends every season. Seasonal planning, design and publicity teams have successively collected inspirations from the theme cities and photographed brand images on the ground. They exhibited international fashion pieces and trend collocations. Vision, and even more ingenious promotion methods, convey the travel culture and the high quality and good life concept advocated by Gloria to consumers.

Gelia's unique product style

Even guests with stringent performance-price requirements will be impressed by Goliath. Gloria has a very diversified range of products, revealing a style that is delicate and yet closely related to international fashion. Through stylish matching techniques, it creates an image of self-confidence and softness for consumers. The brand also promotes consumption in various aspects such as craftsmanship and layout. Wearer experience. These ideas are based on the brand's insistence on global discoveries for more than 10 years. This allows the brand to take the balance between fashion and realism, and possesses DNA that no brand can replicate.

Gelia's European brand image

So far, the market share of Gloria in major cities across the country has continued to rise. Combining with major domestic famous department store systems and fashion SHOPPINGMALL, and long-term stable and pleasant cooperation with powerful franchisees, the influence of Gloria brand has spread to all of China and the world. In Belgium, Egypt, Singapore, Indonesia and other places in succession opened the Gloria brand image shop. It is understood that these shops are all invested by local agents, and it is not a face project that some brands have piled up with their own funds.

At present, Gloria has a professional and mature operation management team, and works together with the world's top management consulting companies to create a lean architecture and establish a good operating system, which enables Gloria to grow steadily and continuously.

Gloria’s international quality of life

June 30, 2009, No. 225, Beijing Road, Guangzhou. Gloria 225 was born in an old building inheriting local culture and became the most important station to experience the Gloria brand. The current and past collisions, activations, and beautiful transformations lead people to experience the impact of fashion on their lives. The indoor sunlight garden, Fleuriste flower shop, fashion art museum, and the Gloria brand cultural theme exhibition hall truly interpret the quality of life at Gloria.

The opening of Gloria 225 means that Gloria is moving from a women's fashion brand to a cultural brand and represents the brand's vision. Gloria is no longer just dressing up women's appearances, but also paying more attention to her inner self. In the process of brand self-growth, she drives the collective of consumers. Grow up and be committed to being a leader and recorder of a better life, and thus face the world more gracefully and gracefully.

The concept of life of Gloria 225 extends to Gloria's store, you will have more discoveries! The brand-new image store layout, in addition to the brand's discovery spirit, also uses Gloria's "eyes" to lead customers to experience the world from different perspectives and perspectives, while also perceiving the brand's personality: fashion + feminine + natural. Emphasizing intellectual beauty, advocating high taste but not extravagance, vivid image, and concise fashion; organic combination of chandeliers like water droplets, modeling shelves full of nature, and unique floor tiles, emphasizes Gloria’s intellectuality and inclusiveness, and enhances Imagine the unique cultural atmosphere of space and brand.

Gloria and spend an extraordinary relationship <br> <br> into the greatest discovery Gloria shop here is vibrant flowers and plants, just like waiting for each customer, and instantly relaxing together. Gloria uses flowers to make elegant and delicate costumes for the windows. It displays a romantic atmosphere everywhere and continues to carry out unique brand activities: shopping and sending flowers to guide consumers to beautify life with flowers.

The Gloria Flower House is also a good cross-border symbol: Bringing flowers into the fashion industry and disseminating the unique Ge Liya life proposition: clothing brings beautiful changes to women, and flowers will decorate their hearts and become rich as travel. The spiritual world and the enthusiasm of creating life inspire women to exude their own beauty from the heart!

Gloria creates a unique brand culture with innovative thinking, persistence, and the height of the world. In addition to taking care of consumers' beautiful appearance, the entire brand is making proposals for the good life of the guests. This is one of the reasons why Gloria has grown rapidly and steadily under the increasingly fierce market environment and has been recognized and welcomed by consumers.

The more you learn about Gloria, you will discover its constant surprises. While Gloria takes everyone to discover the beauty of the world, I believe that everyone will also discover that Gloria is full of surprises!

About the Gloria brand profile:

Gloria takes global discovery as the core of the brand and is the first brand to go abroad, walk more than 20 countries and discover and share the world's good for Chinese female consumers. In a global journey that lasts for more than 10 years, discovering, exploring, picking, blending trends with local cultures, and creating female costumes that are both stylish and stylish.

Since the beginning of 1995, Gloria always took a curiosity about the world and started from one unknown after another. Gulia believes that “travel is life” refers not only to true tourism, but to a life attitude that is open-minded, willing to accept new things, and eager for new experiences. Gloria explores and innovates with a positive attitude. She discovers inspirations of diverse and multi-angled fashion lifestyles with consumers around the world, broadens his horizons and experiences of life, shares his feelings through sharing, and allows himself to live full and live beautifully.

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