For domestic apparel companies, the acceleration of talent introduction costs will be inevitable.
Uniqlo’s ambitions face high salaries. Last year’s success in graduating from college hardly thought about it and made a decision to change jobs. Success is the editor of a media company in Beijing, and the company that is tempting him is the famous Uniqlo in the apparel industry.
Lei Feifei, a postgraduate in international Chinese education at Northwestern University, still feels some regrets because she lost in the second round of interviews at Uniqlo.
On October 13th, in the recruitment hall on the B1 floor of the North Campus of the Northwestern University, Uniqlo hosted a lecture. Only Lafifi, who was accompanied by her classmates, had little interest in selling clothes, but the next thing was unexpected.
In the lecture, Rafifi learned that Uniqlo is a Japanese company with annual profit of 7 billion yuan. China is the second country where Uniqlo opens overseas after the United Kingdom. Uniqlo plans to open 200-300 new stores overseas each year within three years, including 100 in China. By 2020, Uniqlo will achieve the Group's goal of achieving 5 trillion yen in sales and become the world's largest apparel company. By then, the total number of stores in China will be as high as 1,000.
With the overseas expansion strategy, the Fast Retailing Plan will employ 1,500 new recruits each year, of which 1,200 will be recruited overseas and will be trained as alternate managers.
Starting from September 20th, Uniqlo held a campus talk in 55 universities across the country to recruit 350 store managers. The recruitment is focused on the management talent, so it is not limited to professional, as long as it is undergraduate or above, are eligible to apply.
After entering the service, there are two qualification exams for the manager in January and July each year. After becoming a manager, he will also have the opportunity to become the manager of the district, the manager of the flagship store, and work in the company’s headquarters. Afterwards, he will also have more room for development. Global job opportunities.
For Lafifi, the above constitute a certain degree of attraction. But more importantly, the salary for this position is 5400-6000, although it includes transportation and rental subsidies. In addition, she will also enjoy profit sharing plans based on her earnings and personal performance. In terms of welfare, according to national policies, social insurance and social security payments are paid and commercial payments are provided. After working for one year, they enjoy paid holidays for 10 days (increasing year by year), and enjoy the benefits of purchasing Uniqlo goods.
In Lai Feifei's impression, the salary of the same position in domestic enterprises is about 3,000 yuan. It is hard for her to imagine that a "clothing" wage will be so high. There was nothing to hesitate. When she faced graduation, she decided to give it a try.
In fact, what she could not know at the conference was that Uniqlo was also recruiting university graduates who went to work in Japan. Although the requirements for the positions are exactly the same, but the tests and interviews are conducted in English, they are only conducted among graduates of Peking University, Tsinghua University, Fudan University, Shanghai Jiao Tong University, and Zhejiang University.
Uniquku deceive?
The experience of Lafite is just right in terms of success.
After successfully learning that UNIQLO hired people with high salaries, he immediately posted an online resume. Then, he came to Uniqlo store in Beijing Lung Tei Plaza with his resume. However, when he came out of the shop, he made the opposite decision.
According to him, joining UNIQLO is subject to online submissions, evaluations, initial interviews, second interviews, final interviews, OFFER, training and store operation practices, and formal entry. In each interview session, a large number of people are interviewed. Brush it down. In the end, this is not the end, but just the beginning.
“Interviewing my personnel assistant told me that although the daily working time is 8 hours, you will certainly have to come and collect goods and clean up one or two hours in advance. This is not part of the working hours. In addition, the actual working hours per day are basically around 12 hours, and the vacation time should be arranged according to the conditions of the store operations, such as Tuesday afternoon, the store is not busy, give you a half-day vacation, and then A half-day later on Wednesday afternoon, this will be a holiday for the day." Successfully told reporters.
However, he also told reporters that for the fast moving consumer goods industry, such work intensity is actually psychologically prepared. What he can't tolerate is the "discount" and "endorsement" of wages.
“The person interviewing me said that although the salary is 5400-6000, but the premise is that you have to meet the requirements of the company. All the work in the store, no matter how small, have strict requirements. For example, within a minute neatly folded If the amount of clothes does not meet the requirements, deduct the money; in addition, you must always keep the shop clean, and often there will be supervision from the company disguised as a customer to the store to check, take a white paper on the shelves to wipe dust, buckle Money. Some 'predecessors' told me that the general reserve cadres can get a monthly salary of around 3500-4500."
But what confuses success most is that the company requires everyone to remember the contents of the employee handbook. He gestured his fingers to the reporter and was about two centimeters thick. "If he is so thick, he will examine you. If you want to pass, you can only recite it in full."
Under such conditions, many people chose to leave. Successfully told reporters that the store's 'predecessors' told him that last year more than 20 reserve cadres came in. Now there are only two left, and one of them has already found a good job and waits until the contract expires.
But no complaints about success. In his opinion, this is caused by different cultures. “Cannot say UNIQLO deception. Strict and standardized management standards, and to ensure strict implementation, this is very important for any company. The Japanese are rigorous, serious and meticulous. May be such a standard for Japanese Normal, but for me, I feel very uncomfortable. I can't stand it."
One stone and two birds It is understood that Uniqlo has held campus recruitment conferences for many years and the number is increasing year by year. For example, in 2009, Uniqlo’s recruiting store managers reserved 180 staff and rose to 300 last year, compared with 350 this year. Behind this, its rapid expansion has led to a huge demand for management talent.
This demand also exists in Chinese apparel companies. In fact, for a long period of time, the Chinese garment industry has only stayed in the basic stage. There are many employees in the garment industry, but there are few high-end management talents who can meet the current and even future development requirements. Although our country’s local apparel companies have also extended their reach to the college students group early on, college students are not too impulsive.
“I graduated from Quanzhou last year and graduated last year. At that time, many sports brand companies recruited reserve cadres and the wages were only more than 2,000.†Success told reporters, “In comparison, UNIQLO’s wages were given to 6000, and people changed the kind of The idea of ​​'selling clothes' is really appealing."
However, there are also people who question whether Uniqlo's famous students are playing gimmicks. “If a clerk or a manager, a technical secondary school or a high school **, can be competent, why should graduates be recruited?â€
In fact, from September 20 to November 10, the lecture team of Uniqlo traveled to 55 famous universities in the north and south of China, especially in the recruitment of five schools, including Peking University and Tsinghua University, which attracted the attention of numerous media. In just over a month's time, Uniqlo created a wave of popularity among college students. On the Internet tools commonly used by college students such as Renren.com, BBS, and Weibo, they were filled with information on the campus recruitment of Uniqlo. During this period, Uniqlo’s popularity and reputation have also been improved.
In spite of all kinds of doubts, it is certain that Uniqlo has achieved a good harvest of talent and reputation. For domestic garment companies, the acceleration of talent introduction costs will be inevitable. Are domestic garment companies ready?
Uniqlo’s ambitions face high salaries. Last year’s success in graduating from college hardly thought about it and made a decision to change jobs. Success is the editor of a media company in Beijing, and the company that is tempting him is the famous Uniqlo in the apparel industry.
Lei Feifei, a postgraduate in international Chinese education at Northwestern University, still feels some regrets because she lost in the second round of interviews at Uniqlo.
On October 13th, in the recruitment hall on the B1 floor of the North Campus of the Northwestern University, Uniqlo hosted a lecture. Only Lafifi, who was accompanied by her classmates, had little interest in selling clothes, but the next thing was unexpected.
In the lecture, Rafifi learned that Uniqlo is a Japanese company with annual profit of 7 billion yuan. China is the second country where Uniqlo opens overseas after the United Kingdom. Uniqlo plans to open 200-300 new stores overseas each year within three years, including 100 in China. By 2020, Uniqlo will achieve the Group's goal of achieving 5 trillion yen in sales and become the world's largest apparel company. By then, the total number of stores in China will be as high as 1,000.
With the overseas expansion strategy, the Fast Retailing Plan will employ 1,500 new recruits each year, of which 1,200 will be recruited overseas and will be trained as alternate managers.
Starting from September 20th, Uniqlo held a campus talk in 55 universities across the country to recruit 350 store managers. The recruitment is focused on the management talent, so it is not limited to professional, as long as it is undergraduate or above, are eligible to apply.
After entering the service, there are two qualification exams for the manager in January and July each year. After becoming a manager, he will also have the opportunity to become the manager of the district, the manager of the flagship store, and work in the company’s headquarters. Afterwards, he will also have more room for development. Global job opportunities.
For Lafifi, the above constitute a certain degree of attraction. But more importantly, the salary for this position is 5400-6000, although it includes transportation and rental subsidies. In addition, she will also enjoy profit sharing plans based on her earnings and personal performance. In terms of welfare, according to national policies, social insurance and social security payments are paid and commercial payments are provided. After working for one year, they enjoy paid holidays for 10 days (increasing year by year), and enjoy the benefits of purchasing Uniqlo goods.
In Lai Feifei's impression, the salary of the same position in domestic enterprises is about 3,000 yuan. It is hard for her to imagine that a "clothing" wage will be so high. There was nothing to hesitate. When she faced graduation, she decided to give it a try.
In fact, what she could not know at the conference was that Uniqlo was also recruiting university graduates who went to work in Japan. Although the requirements for the positions are exactly the same, but the tests and interviews are conducted in English, they are only conducted among graduates of Peking University, Tsinghua University, Fudan University, Shanghai Jiao Tong University, and Zhejiang University.
Uniquku deceive?
The experience of Lafite is just right in terms of success.
After successfully learning that UNIQLO hired people with high salaries, he immediately posted an online resume. Then, he came to Uniqlo store in Beijing Lung Tei Plaza with his resume. However, when he came out of the shop, he made the opposite decision.
According to him, joining UNIQLO is subject to online submissions, evaluations, initial interviews, second interviews, final interviews, OFFER, training and store operation practices, and formal entry. In each interview session, a large number of people are interviewed. Brush it down. In the end, this is not the end, but just the beginning.
“Interviewing my personnel assistant told me that although the daily working time is 8 hours, you will certainly have to come and collect goods and clean up one or two hours in advance. This is not part of the working hours. In addition, the actual working hours per day are basically around 12 hours, and the vacation time should be arranged according to the conditions of the store operations, such as Tuesday afternoon, the store is not busy, give you a half-day vacation, and then A half-day later on Wednesday afternoon, this will be a holiday for the day." Successfully told reporters.
However, he also told reporters that for the fast moving consumer goods industry, such work intensity is actually psychologically prepared. What he can't tolerate is the "discount" and "endorsement" of wages.
“The person interviewing me said that although the salary is 5400-6000, but the premise is that you have to meet the requirements of the company. All the work in the store, no matter how small, have strict requirements. For example, within a minute neatly folded If the amount of clothes does not meet the requirements, deduct the money; in addition, you must always keep the shop clean, and often there will be supervision from the company disguised as a customer to the store to check, take a white paper on the shelves to wipe dust, buckle Money. Some 'predecessors' told me that the general reserve cadres can get a monthly salary of around 3500-4500."
But what confuses success most is that the company requires everyone to remember the contents of the employee handbook. He gestured his fingers to the reporter and was about two centimeters thick. "If he is so thick, he will examine you. If you want to pass, you can only recite it in full."
Under such conditions, many people chose to leave. Successfully told reporters that the store's 'predecessors' told him that last year more than 20 reserve cadres came in. Now there are only two left, and one of them has already found a good job and waits until the contract expires.
But no complaints about success. In his opinion, this is caused by different cultures. “Cannot say UNIQLO deception. Strict and standardized management standards, and to ensure strict implementation, this is very important for any company. The Japanese are rigorous, serious and meticulous. May be such a standard for Japanese Normal, but for me, I feel very uncomfortable. I can't stand it."
One stone and two birds It is understood that Uniqlo has held campus recruitment conferences for many years and the number is increasing year by year. For example, in 2009, Uniqlo’s recruiting store managers reserved 180 staff and rose to 300 last year, compared with 350 this year. Behind this, its rapid expansion has led to a huge demand for management talent.
This demand also exists in Chinese apparel companies. In fact, for a long period of time, the Chinese garment industry has only stayed in the basic stage. There are many employees in the garment industry, but there are few high-end management talents who can meet the current and even future development requirements. Although our country’s local apparel companies have also extended their reach to the college students group early on, college students are not too impulsive.
“I graduated from Quanzhou last year and graduated last year. At that time, many sports brand companies recruited reserve cadres and the wages were only more than 2,000.†Success told reporters, “In comparison, UNIQLO’s wages were given to 6000, and people changed the kind of The idea of ​​'selling clothes' is really appealing."
However, there are also people who question whether Uniqlo's famous students are playing gimmicks. “If a clerk or a manager, a technical secondary school or a high school **, can be competent, why should graduates be recruited?â€
In fact, from September 20 to November 10, the lecture team of Uniqlo traveled to 55 famous universities in the north and south of China, especially in the recruitment of five schools, including Peking University and Tsinghua University, which attracted the attention of numerous media. In just over a month's time, Uniqlo created a wave of popularity among college students. On the Internet tools commonly used by college students such as Renren.com, BBS, and Weibo, they were filled with information on the campus recruitment of Uniqlo. During this period, Uniqlo’s popularity and reputation have also been improved.
In spite of all kinds of doubts, it is certain that Uniqlo has achieved a good harvest of talent and reputation. For domestic garment companies, the acceleration of talent introduction costs will be inevitable. Are domestic garment companies ready?
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