Two wolves go together to interpret the classic fashion "timing", highlighting the power of national brands

On November 10th, the national menswear brand Septwolves joined hands with Asian flying man Su Bingtian to create an autumn and winter fashion blockbuster which officially met with the public. As the spokesperson of the seven wolves fashion business men's clothing, Su Shen's stunning appearance of this blockbuster subversive perception, including the exposure of TVC shooting highlights, has aroused widespread attention from fans and the fashion industry. In the competitive arena, he leads the race with speed and breaks the 100-meter Asian record, allowing the world to feel the speed and power of China; on the fashion stage, he is dressed up to start his first sprint on the fashion track, with another side of self. Reinterpret the definition of fashion. Su Shen’s first experience of fashion flashed an extraordinary spark of charm, and he worked with the seven wolves to regain fashion expression with wolf spirit. The strength interprets the brand concept of "men are not only one side" and conveys the Chinese fashion attitude.

An image of a man with "more than one side" character in Baiwei's life

On the field, he is the yellow lightning of the pride of China and the light of Asia; off the field, he is a man of friendly, self-confident, and strong character. In the eyes of fans, Su Bingtian is the sunshine boy who likes to be funny in front of the live camera, sharing his dreams and pursuits while talking and laughing; in the eyes of the students of Jinan University, Su Bingtian is a serious, serious and lively associate professor of the School of Physical Education. , Wrote in the thesis that "I still ran a world-class score of 9.91s at the age of 29" in Versailles; in the eyes of his family, Su Bingtian is the lovely dad who will make a loving breakfast for his lover, and manages his own warm heart. small home.

The speed of the 100-meter arena, the self-confident and sunny fashion temperament, the love and support of young fans, and the warm and complete family life. It can be said that Su Bingtian’s life color is richer in the moments on the field of competition; Su Bingtian’s image of a man also projects a kaleidoscope Like colorful mirror surface. The Su Shen that we are familiar with is a capable athlete, but his unique fashion genes are always hidden. Fortunately, the seven wolves used a new winter outfit to unlock Su Bingtian's infinite posture, and let us see him in this, that, and other way. This is the first time that Su Bingtian has been out of the street in fashion, and it has even more deduced the other side of his man image. And Su Shen in the TVC filming tidbits, vigor, vitality, and ever-changing fashion, people can't help but look forward to the official launch of his first Seven Wolves spokesperson TVC blockbuster. Pure, sharp, and wild, the god of war in the hearts of the young generation is ready to emerge. The seven wolves will realize emotional resonance with them through the expression of the "burning" language system that the young generation loves.

In daily life, Su Shen hides his energy deep in his heart, but the multi-layered layering of the lapel tooling jacket unlocks Su Shen's hidden personality charm, revealing a straightforward personality and pure spiritual self.

When the pilot jacket is on the upper body, there is no need for embellishment, and it stands out in a tough posture. In a trance, it seems to reproduce Su Shen's domineering and heroic posture on the court. In the refined silhouette, it doubles the aura and awakens the wolf-like in the bones. Gang Ye Zhang Li, that innate passion and strength, is to use his strength to conquer the public's attention.

Su Bingtian is an eternal fighter, an unstoppable Chinese athlete, a BMW with a hero, a wolf assembling fighter, a tailor-made wolf culture tooling jacket, an excellent "battle suit" for Su Shen's daily wear. With a wide version and innovative craftsmanship, the exquisite profile is created, and the wolf totem is used to perfectly interpret the brave charging side of Su Bingtian on the field, attracting the enthusiastic eyes of countless young people, and making countless young people's blood boil for him once again.

"Tin" has more than one life style. Su Bingtian, who wears a plaid suit jacket, crosses style boundaries and releases his self-confidence. The blessing of camel sweaters stacks infinite inspiration and shows personality charm. The suit is a suit, and in the first second he was a gentle university teacher; in the second he faded away from the prosperous state, and in the next second he became a fine family man.

Two wolves at the same frequency resonate together to "timing" for a match

When the new brand strategy meets the national sports idols, Septwolves and Sushen perfectly presented the brand resonance of the two wolves going together, and the win-win effect can be called a "additional" combination. On the one hand, the addition of Su Bingtian will fully empower the Septwolves brand; on the other hand, Septwolves, as a national brand, will also escort the fashion people who are proud of the nation.

As the "new top class" sought after by the younger generation, Su Bingtian's spirit of constantly breaking through the limits and never giving up is in perfect harmony with the brand spirit of challenging life and endless struggle that Sevenwolves has always advocated. As early as the strategy conference on August 18, when the Seven Wolves officially announced the signing of the Asian flying man Su Bingtian as the brand spokesperson, people began to look forward to the wonderful collision of sports and trends that the "king of jackets" of the two wolves will bring together. The appearance of this fashion blockbuster was precisely the first visual presentation of the combination of the Seven Wolves and Su Shen's "Tim". Once the blockbuster was released, it received enthusiastic praise and praise from countless young fans. Because of Su Bingtian's multi-faceted demeanor, people see a Chinese sportsman who has more than one facet, and realized the subversion and reshaping of the past image, integrating the life attitude of the Chinese to forge ahead and the spiritual core of the seven wolves struggle.

As a role model of the national brand, the Seven Wolves have devoted themselves to the menswear industry for more than 30 years. They have promoted every breakthrough and innovation with the spirit of wolf spirit, and made the strongest voice of Eastern fashion toward the world trend. In the future, the seven wolves will continue to work with Su Bingtian to convey the wolf-like fighting attitude with the ultimate spirit, lead Chinese fashion at the ultimate speed, and strive to let the world see the rise of Chinese fashion power!

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